Industry experts

Deb Murray

President

Deb Murray is president of Anderson Partners Advertising, a full-service advertising agency and marketing communications firm headquartered in Omaha, Nebraska, that creates marketing programs strategically designed to drive sales, increase brand equity and differentiate clients from their competition.

As president, she helps oversee all day-to-day activities within the agency, including those within the account service, public relations and media departments. She is also responsible for many of Anderson Partners’ long-term client relationships and helping direct the growth of the agency.

Deb Murray joined the Anderson Partners team in 1996 and has worked closely with some of the most prominent brands in a variety of industries—including healthcare and food ingredients—to help develop strategies that achieve marketplace success. She believes a clear marketing strategy is essential for any marketing campaign; it is the only way to ensure clients receive the most benefit for their advertising dollars.

Deb is a member of the Institute of Food Technologists (IFT), Research Chefs Association (RCA) and SNAC International (Snack Food Association).

Liz Malmberg

Director of Account Service

Liz Bloyd is well-versed in global food ingredient marketing and works with our clients on developing strategic marketing communications plans that utilize newer communication platforms such as content marketing and B2B social media. She also oversees trade media public relations for Anderson Partners Food Ingredient Marketing clients and attends key industry trade shows. She is a regular contributor to our food ingredient marketing blog and social media channels. Liz is also an active member of the Institute of Food Technologists (IFT) and served as chair of the IFT Marketing, Sales and Management Division.

Dan Swoboda

Director of Creative Services

Dan joined the Anderson Partners team in 1999. He is creatively passionate about our clients’ brands and is also a grounded, strategic business thinker. Dan is responsible for a wide variety of creative services including concept and brand development, print and digital design, and production direction for the agency. As director of creative services, Dan leads the creative department for all of our clients.

Ginny Allumbaugh

Director of Media Services

Ginny Allumbaugh has nearly 20 years of experience in media relations and advertising, and has specialized in the food industry since 2000. She works closely with media outlets to explore new touchpoints and ensure all communications reach the right audiences with pinpoint precision.

Shannon Sokolik

Senior Art Director

As senior art director, Shannon brings more than 20 years of experience in art direction and graphic design. Since joining the firm in 2012, she has provided brand development, email marketing/digital design and creative strategy services for a variety of clients. With her strong sense of creativity and keen attention to detail, she helps differentiate brands and promote products in highly effective ways.

Brent Dahmke

Account Manager

As an account manager, Brent Dahmke works closely with all members of the creative and media teams to ensure on-time, on-budget execution of deliverables, including marketing, branding and advertising initiatives. He is highly engaged with our clients and committed to helping them achieve their goals.

Melissa Wiechmann

Copywriter

Melissa writes, edits and manages content across a variety of channels, including print, web and social media/blogs. As a seasoned copywriter with a strong background in strategic communication and business-to-business marketing, Melissa has an ability to develop technical yet creative messaging that reaches and resonates well with target audiences.

Maddie Keast

Account Coordinator

Maddie Keast helps coordinate the flow of client projects and deliverables throughout the agency. In addition to developing highly detailed project briefs and client timelines, she works closely with all members of the creative and media teams to ensure timely, seamless service for every client.

JoJo

Greeter and Taste Tester

JoJo specializes in welcoming guests, napping, eating and sniffing out crumbs. He joined Anderson Partners Food Ingredient Marketing in January 2018 and has led efforts to shorten office meetings and keep staff on their feet. When he’s not diving head first into trash cans for scraps of food or taking team members for walks around Regency Lake, he enjoys cheering up clients and staff with his fashion fo-PAWS. A dog with many hats, he often shares his eclectic clothing and four-legged adventures on social media. Follow along @apfood or #LifeWithJoJo.