Anderson Partners Logo

We are a full-service, B-to-B marketing communications firm specializing in the global food ingredient industry and the unique marketing needs of food ingredient companies.

402.341.4807 | 800.551.9737

Offering Market Information Can Increase Customer Engagement

kfiCommMarketUpdateStaying up on market trends is important for many food ingredient buyers. Instead of letting your customer travel to another site, why not include market information directly on your site? Kraft Food Ingredients provides its customers with a Commodity Market Update. Here, the customer can ponder over a consolidated overview of the most recent market information, including current price and price history, to help them make an informed ingredient formulation and buying decision. By offering this information on its site, Kraft Food Ingredients not only makes market research convenient for its customers, but also helps them understand costs and where the market is headed. This, in turn, then translates into ease and confidence in purchasing Kraft Food Ingredient products.

Leave a Reply

Your email address will not be published. Required fields are marked *

Tips for B2B Marketing on Social Media

 

Tips for B2B Marketing for Social Media

Understanding the differences between social media platforms can help you share content that reaches your target audience and maximizes your B2B marketing efforts.

Learn More >>>

Join our mailing list to receive the latest food ingredient news right to your inbox.
Sign up now>>

Latest Work

Latest Work

In The News

In The News

1